But you may be wondering - how do I sell my Task? And how do I make sure potential clients can see my Task and want to buy what I am selling?
READ: Find out from freelancers how AnyTask is making a difference in their lives
Selling yourself is a skill in and of itself. But it’s something anyone can get better at.
We have put together a selection of our top hints and tips to make sure your Task is seen by the right potential Buyers.
READ: Why are business owners and other buyers of tasks switching to AnyTask?
Without any further ado, let’s dive in…
Put a face to a name
Business is, after all, still human. And humans like to know who they’re working with. You can help give your Task a personal touch by including a high-quality, professional photo.
If you’d rather not put your face on your Task, a nice, unique-looking logo can still go a long way.
Add a clear description
It may seem basic, but it can help a lot to ensure your description of your Task is as clear and concise as possible. Think to yourself - what information does the Buyer need to make a decision? Ensure it is all included and easy to find. We recommend including:
- A short, factual description of the Task
- An estimated amount of time it takes you to complete the Task
- A short paragraph describing why a Buyer should choose you - what makes you so skilful? What proof do you have that you can do a good job?
Proofread and spell check your task
Good spelling and grammar indicate that you care, and you have attention to detail. It tells a Buyer that getting things right is important to you.
These are very attractive qualities for a potential Buyer. It will give them confidence that you will approach their Task with the same attitude.
A picture paints a thousand words, a video even more
Videos are a GREAT way to communicate with potential Buyers. It’s one of the best ways to show off your skill and talent and will help you generate more business for yourself. A well put-together showreel of your best work can make you seem much more credible.
Plus, like with spelling and grammar, having a video shows you have put in care and effort - both attractive qualities to Buyers.
Make your title a winner
The title of your Task is your shop window. Get it right and Buyers will want to come and find out more. Make sure it is clear and to the point. Even better, try to make it stand out from other people with similar Tasks to you with some clever wording.
Good reviews = gold dust
You must treasure your current clients, and do your best to ensure they give you good reviews. These good reviews will in turn help you win more clients because Buyers will prefer it if you have proof that you have done good work for other people before.
Good reviews will make Buyers more likely to click on your Task, and more likely to buy it when they have clicked.
Be a social media master
Social media is one of the best tools at your disposal for winning more clients, and it is completely free.
Post your work to your social media accounts, and tag in the AnyTask™ Platform so we can share them - getting you in front of even more potential clients.
Learn your SEO
A lot of clients will find your Task by searching on Google. SEO (search engine optimization) will help ensure you appear highly on Google searches and you’ll therefore get more potential Buyers clicking on your Tasks.
The most important aspect of this is keywords and phrases: think about what words people will use when searching for Tasks like yours, and make sure you include them in your Task. Don’t forget: most people don’t search for single words, they search for phrases: 58% of searches are for three words or more.
Use the right keywords and phrases
Make sure you use relevant keywords and phrases to your skills! There’s no point getting lots of clicks on your Task if you have optimized it for skills you don’t have. You won’t sell many Tasks, and if you do you may generate unhappy Buyers who were looking for something different.
You should optimize your page to get Buyers who will be happy with what you can do.
You Are Your URL
Your URL is created by your Task’s first title, and once it’s created you can’t change it.
Tag Your Task
The tags associated with your Task can help potential Buyers find you, and buy your Task. They’re a very important part of getting traffic and business.
Make sure you only use relevant tags though - if you use irrelevant tags, and get traffic that is looking for different skills, that is no use to anyone.
Careful with copyright!
Make sure you only use your own original, genuine work in your profile and portfolio. If you use work that was created by someone else, you could be breaching copyright law and we have to take action against your account.
Be careful, and be honest... only show off your own work!
There you have it! Our top tips for getting more traffic to your Task, and more potential Buyers too. We hope this has been helpful. Keep an eye out on the blog or in your email inbox for more articles soon to help you get more out of AnyTask.com.